Shampoo & Conditioner
Routine Shampoo and Conditioner are scientifically formulated to end bad hair days by strengthening hair and reducing breakage
From: $29.99 / month
Proven · Clean · Effective
Routine Shampoo and Conditioner use a proprietary blend of plant-based extracts and oils to ensure you never have another bad hair day
BIOTIN
Helps increase elasticity and maintain strong strands
ARGAN OIL
Moisturizes hair and helps prevent breakage
COCONUT OIL
Nourishes hair with antioxidants and fatty acids
NETTLE OIL
Nourishes, balances and hydrates scalp
PROTEOLYTIC ENZYMES
Found in our aloe vera and helps repair cells on the scalp
NIACINAMIDE
Helps circulate key nutrients to hair and scalp
SAW PALMETTO OIL
Rich in antioxidants and strengthens against breakage
CAFFEINE
Increases circulation to the scalp
Proven · Clean · Effective
Routine Shampoo and Conditioner use a proprietary blend of plant-based extracts and oils to ensure you never have another bad hair day
BIOTIN
Helps increase elasticity and maintain strong strands
CAFFEINE
Stimulates hair follicles and boosts circulation
SAW PALMETTO
Natural DHT blocker that nourishes hair
PEA PEPTIDES
Protect cuticle against cracking and damage
APPLE FRUIT EXTRACT
Strengthens against breakage
NETTLE OIL
Nourishes, balances and hydrates scalp
BLACK SEED OIL
Moisturizes hair and keeps scalp healthy
COCONUT OIL
Nourishes hair with antioxidants and fatty acids
NIACINAMIDE
Helps circulate key nutrients to hair and scalp
AND MORE
DHT BLOCKING INGREDIENTS
Routine Shampoo & Conditioner are packed full of DHT blocking ingredients specifically formulated for thinning hair, like Saw Palmetto and Biotin.
GUARANTEED TO WORK
We’re so confident Routine works that if you’re unhappy with your first purchase, we’ll take the product back within 30 days (we’ll even cover the cost of return shipping).
COLOR TREATED HAIR
Our pH-balanced formula is perfect for all hair types, including color treated hair.
PLANT BASED
Our vegan formula is free of parabens, synthetic stabilizers, or color additives.
FREE SHIPPING
Get free shipping on every order. If you don’t love your first package, we’ll give you a full refund – no questions asked.
FREE OF HARMFUL CHEMICALS
Routine Shampoo & Conditioner are free of sulfates, parabens, propylene glycol, triclosan, and other gross ingredients. Simply put, we only make products we’d use on ourselves!
PEOPLE LOVE US
Check out some of the reviews below from real people just like you!
★★★★★
“Finally, a Shampoo and Conditioner set that I can use that works with my color treated hair and does not leave my scalp itching for days! Routine came highly recommended by someone I trust, and after just three uses, I saw an improvement in appearance and bounciness!”
– Julia R.
★★★★★
“This smells great and I’ve noticed quite a difference in my hair since I’ve been using this shampoo. I was skeptical buying this because I’ve bought so many different types of shampoo to strengthen hair and they never work! Routine Hair tames the frizziness and gives me a lot of volume. I recommend trying it and see if it works for use as well!”
– Patricia K.
★★★★★
“About 2 years ago, my hair started shedding a lot and I became concerned. Like really really concerned. I was using Sephora shampoos but it just got worse. Not only did my hair stop falling when I switched to Routine, but the conditioner made it soft and shiny. It is a bit pricey but your investment is worth it.”
– Emily S.
ASK US ANYTHING
We’re a small family owned business. Ask us anything, and you’ll get a response by real humans. We don’t have automated bots here.
Are Routine Wellness Shampoo & Conditioner safe for color treated hair?
Yes! Approximately 60% of our customers color treat or chemically treat their hair, so we knew it was important to get this right!
Are Routine Wellness Shampoo & Conditioner cruelty-free and vegan?
Routine Wellness Shampoo and Conditioner are cruelty-free, gluten-free, soy-free, and vegan :). They are also sulfate and SLS-free!
How often should I wash my hair with Routine Wellness Shampoo & Conditioner?
We recommend you wash your hair with Routine Wellness as frequently as you have been washing your hair with your previous shampoo and conditioner. That said, we recommend you wash at least twice a week.
Do I really need the conditioner?
Most people who choose to purchase shampoo only do so because they believe conditioner will weigh down their hair. We formulated Routine Wellness Conditioner to be really lightweight so it doesn’t weigh down your hair. In addition, our clinical results are based upon using both products together.
That said, about 30% of our customers purchase the shampoo alone!
| Weight | .25 lbs |
|---|---|
| Shipping | Free shipping to all 50 states and Canada. |
| Ingredients: | Shampoo: Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Glycerin, Organic Aloe Barbadensis (Aloe Vera) Leaf Juice, Pisum Sativum (Pea) Peptide, Polysorbate 80, Polyacrylate-33, Sodium CocoylIsethionate, Sodium Phytate, Guar Hydroxypropyltrimonium Chloride, Phenoxyethanol, Ethylhexylglycerin, Potassium Sorbate, Niacinamide, Panthenol, Caffeine, Biotin, Pyrus Malus (Apple) Fruit Extract, Serenoa Serrulata (Saw Palmetto) Fruit Extract, Leuconostoc/Radish Root Ferment Filtrate, Organic Cocos Nucifera (Coconut) Oil, Argania Spinosa Kernel Oil, Tromethamine, Nigella Sativa Seed Oil, Tocopherol (mixed), Melaleuca Alternifolia (Tea Tree) Leaf Oil, Organic Helianthus Annuus (Sunflower) Seed Oil, Organic Urtica Dioica (Nettle) Extract. Conditioner: Water, Organic Aloe Barbadensis (Aloe Vera) Leaf Juice, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Pisum Sativum (Pea) Peptide, Cetyl Hydroxyethylcellulose, Sodium Phytate, Organic Cocos Nucifera (Coconut) Oil, Organic Simmondsia Chinensis (Jojoba) Seed Oil, Argania Spinosa Kernel Oil, Nigella Sativa Seed Oil, Tocopherol (mixed), Stearalkonium Chloride, Potassium Sorbate, Phenoxyethanol, Ethylhexylglycerin, Niacinamide, Caffeine, Panthenol, Chondrus Crispus Extract, Biotin, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Pyrus Malus (Apple) Fruit Extract, Citric Acid, Organic Helianthus Annuus (Sunflower) Seed Oil, Organic Urtica Dioica (Nettle) Extract, Serenoa Serrulata (Saw Palmetto) Fruit Extract, Leuconostoc/Radish Root Ferment Filtrate. |
| Size | Shampoo: 14oz; Conditioner: 14oz |
A LOT of hair growthI bought this with great skepticism like most of you. I was losing hair like CRAZY! I think it's a menopause thing or something but anyway it has stopped falling out. I hardly if ever have to clean my drain from the fuzzy monster. And I noticed this morning (I'm 3 months in now) that I have about 3 inches of baby hair growth coming in all over my head. A LOT of hair growth. I would HIGHLY recommend to anyone. I do let it sit in while I shave and shampoo every 2-3 days. The conditioner is powerful and you don't need much.
It's a WINNER!!! ♥ ♥ ♥ ♥All I can say is WOW!!! I have only used this wonderful shampoo for about a week. My hair on the top is very thin and you can see the scalp. This is scary for a woman! BUT.....from using this Routine shampoo every night for the past week, I can see black hairs growing in AND I can feel the stubbles where there wasn't any hair! This is AMAZING!!! I finally have hope and confidence that my hair is going to be beautiful again! AND this shampoo makes your hair so healthy, it's like someone polished every single strand of my hair. I am soooo extremely happy with this product! I am so glad I ordered this and let me tell ya....you have a consumer for life. Thank you so much! I am loving this shampoo! Please don't change a thing and please don't ever stop producing this fabulous product! It's a WINNER!!! ♥ ♥ ♥ ♥
AMAZING RESULTS: QUICKLYI was losing enough hair it effected my self esteem. Sorry, vain about my hair even at 74. So long story short, withing 3 weeks of using shampoo, conditioner and oil, my hair is not falling out. My shower and hairbrush are clean. This is pretty amazing and I've told all my friends. I liked the way the shampoo and conditioner left my hair and I am used to using expensive hair products. Again, 3 weeks and obvious results in less hair loss. Thank you for a product that does what it claims! Jill b
So far…SO GOOD!I received Routine about a month ago and I couldn’t wait to try it. I started to have symptoms of hair fall with a hysterectomy and hormone therapy. I desperately wanted to get my hair back to that thick pony tail I remember. So, after one month’s worth of use every other day, I’ve seen:
-New hair growth on the nape of my neck and upper forehead hairline.
-Increased manageability.
-Shine and luster.
-Softness with out being weighted down.
I use the shampoo and conditioner. They smell super good too! I will definitely stay on my Routine😊
Review After 5 Weeks of UseThere are people here who used Routine once and then decided it didn't work for them...That is just crazy, as no problem this serious is fixed in one day. I got Routine just over a month ago, because like you, I read the reviews and thought it could work on my hair to make it thicker and less brittle.
Here's how it went:
Day 1 - Eh. I tried this after working out and didn't love what it smelled like in my hand. Not that it smelled bad - it just didn't have much of a scent. I applied it to my hair and didn't see much of a difference.
Day 2 - 10. I used it three times during this period, and it left my hair looking nice and not greasy.
4 weeks later...
I LOVE THIS STUFF!!!!
My hair has volume - yeah - like a lot of volume. I use the shampoo and conditioner every 3-4 days and usually just let it sit while I shave my legs. Then I wash out. Before, I couldn't go more than 2 days before having to shampoo again. Now, I can go 4 days without issue. My hair looks great and bouncy instead of flat.
This didn't happen overnight. It took a few weeks of use in order to get the value from the product. To the people trying it for 20 seconds and giving up - you're not going to be happy with anything you use!
It is a fantastic product, and you should try it and give it a real chance.
My hair isn't perfect but it is starting to fill in, which feels amazing!
SAVED ME FROM COVID HAIR LOSSMy hair and I have always had a hate-hate relationship. It was always thin and tangly, and I didn't know what to do. Then, I got COVID and my hair started shedding. Like a lot of shedding. Have you guys had that? Just comes out in the shower and you don't even want to brush your hair because you know you'll lose so much.
I saw ads on Facebook for this shampoo all the time and thought it had to be such a scam and that it was just a way to get money out of people. After a bunch of "maybe I'll just try it and get scammed", I finally decided to purchase it. It had a 30 day return policy so I figured whatever, right?
After the first use I fell in love because of how soft my hair was! My horribly thin, lifeless, practically balding hair was puffy and bouncy. I had volume! Finally! It looked like I had a normal head of hair. After a few weeks of use, even the shedding stopped. I’m not usually a returning customer for this kind of stuff, but this one is a must!!! I don’t think I can live without it and I need a lifetime supply of Routine at my house. 100% entirely worth it.
shame on meTo be honest I ordered Routine with alot of scepticism. Well shame on me because this stuff is amazing. My hair has been falling out for a couple of years now and after a month of Routine I am hardly shedding at all. My hair feels cleaner and softer all together more healthy. I won't be buying anything else.
sooooo much new growthI have always had extra fine, thin hair... Like, you don't understand, it's horrible. My Stepmom did some looking around for something that would help me and came across these products. Y'all! I have sooooo much new growth, my hair is thicker and you can barely see my scalp anymore! My hairdresser noticed a huge difference in the month that I have been using this. I highly recommend these products to anyone with the same problem as me.
New Hair Growth After 3 MonthsThe effects of Routine were not immediate for me, but after three months I definitely have lots of new hair growth. My hair is fuller and thicker. I also only need to wash my hair about twice a week, rather than every other day. Only a small amount of the product is needed so a bottle lasts a long time making it very reasonable. I highly recommend Routine shampoo and conditioner.
Great productsI've been using Routine shampoo and conditioner for about 6 weeks and am surprised at how my hair has responded. It is noticeably denser and more healthy. My hairdresser remarked that it does look thicker. I am 67 with fine, wavy, natural dark blonde/light brown hair, with about 25% grey starting to appear. It has within the past 5 to 6 years started to thin at the part and the temple. I am delighted with the way Routine has performed, love the scent, and will continue to use it, along with recommending to friends.
Shiny, well-behaved hair!A friend of mine raved about this brand as helping her to see noticeable improvement in hair-thinning and also increased time between needing washing. After she generously gave me the remainder of both her bottle of Rose shampoo and condition, I started to see why she liked these products.
To begin, a little goes along way with the shampoo. Just a nickel-sized dollop massaged in my hands was enough to cover my long (mid-back length) hair. The smell is light and the color is clear and untampered with. It rinses out well and I can feel a manageability to my hair even after initial rinse. The conditioner is much the same although I needed more conditioner than shampoo to cover my hair, but this is the case actress the board.
Fast forward a month and a half later, and I am a new woman who loves Routine for my hair cleansing needs. I am currently using the coconut scented set and love it just as well as the rose water option!
Its NiceI like the shampoo. I have to be honest I use several different shampoos. I always have but I have been using this shampoo consistently. It smells nice I had 4+ months of cancer treatment. This out of all the reading I did was the one I chose.
Love itI have very thin that is damaged from products, heat, and bleach. I tried using Redkin's citric acid treatment. It made my hair worse. I LOVE Routine. My hair feels so much healthier and soft!
EffectiveLove this product! My hair is fuller! I had short fine hair and now it is much fuller. One bottle lasted me over 5 months. Fantastic
Using Routine Wellness for 3 Years With GrowthThis shampoo and conditioner is all you need if you’re 55 and older and have thinning hair. I’ve been faithful to this product for 3 years and have experienced stronger hair and more growth. It is a complete game changer if your hair is thinning. You won’t be sorry you tried it.
Nice but still hair lossMy hair feels nice but I still have hair loss with every wash.
War/Acc cordnatiorI love your product. My beautcian said I have new hair growth and is getting healthier after 2 months. I love it
It worksI have been using Pureology for a long while time. Recently I noticed that I was shedding too much hair. So I searched for a new shampoo/conditioner and came across Routine and decided to try. Needless to say I am very happy that I gave it a try. I’m bery satisfied with the results.
BEST SHAMPOO AND CONDITIONER FOR MY CURLSI have tried everything to bring my curls back to life and even found another system I was fairly happy with, but I couldn't afford it anymore. I came across routine and decided to give it a try. My curls are gaining back their bounce!! And I'm getting ringlets again! But the kicker... Today my hair looks amazing and I used NO product! No gel, cream, oil, nothing and it looks amazing!
To all my curly girls-- I 10/10 recommend
I have also noticed I have significantly less hair falling out Everytime I shower as well!!
I wish I could add a picture of my hair today to this review. This stuff is heaven sent!!
Everyone Comments on my hair now!I am 63, have had chemotherapy two different times, my hair was short and straw like and then covid and wearing a helmet while riding my motorcycle didn't make it any better. I've always lost a lot of hair and it was never really soft even though it was baby fine. I've tried many shampoos and conditioners over the years and even professional treatments so I was skeptical about ordering another product. First I used just the shampoo and the conditioner and it was nice, it softened my hair and less fell out, but it wasn't until the 2nd bottles that I started to really notice a difference. My hair is now down to my middle back. It has been almost a year of using this but I added the serum after a few months, rub it into my scalp and let it set for about 10 minutes before I wash my hair 2 to 3 times a week. I do a quick wash with just like a quarter size amount and then a second wash leaving it in for a few minutes. Then use just a little bit of conditioner to soften it up and run it through getting any loose hairs out and then do it again letting it soak while I shave my legs. It's made a huge difference and everyone comments on my hair and how healthy it looks. Over the years it's turned into a beautiful platinum blonde and I have absolutely no reason to change products! It's the first product I've ever ordered more than two bottles of. Definitely worth it and definitely going to remain a customer! Start selling collagen and I'll buy that from you too!
Great shampooI wanted to try Routine because I read a lot great comments about it and at the time dealing with some hair loss. I’ve tried a lot of different shampoos and conditioners. I like both the shampoo and conditioner so far and will purchase it again.
Almost two years here using productFemale 57. I use both shampoo and conditioner!! Great product. Just about order again. I use about 3 times . I do let sit in hair after fully messaging scalp
Don’t change product ever
Thank you
Still experimentingI haven't been using this for very long but I have noticed that when I use it, my hair does feel fuller. I was starting to lose a lot of hair in the back and this seems to have stopped and started getting better. I'll keep going with it - I'm sure it will be a positive experience.
Does nothing for hair loss after using it for monthsI agree that it makes your hair feel softer. But, for hair loss this did nothing for me. I’m not sure I will continue to use this product for that reason. And, the cost is ridiculously high. Glad it worked for some but didn’t work for me.
The best treatment for your hair!Four months ago I decided to give a chance to Rutine Products after I read very good reviews. I’m glad I didn’t. This has been the best thing I’ve done for my hair. After I started using their shampoo, conditioner and oil drops, my health hair came back. My hair was falling out in a crazy way, but after a month after I started using these, my hair stopped falling out and I can see some new hair in my front scalp. I could recommend Routine products without any doubt.