Shampoo & Conditioner
Routine Shampoo and Conditioner are scientifically formulated to end bad hair days by strengthening hair and reducing breakage
From: $29.99 / month
Safe · Simple · Effective
Routine Shampoo and Conditioner use a proprietary blend of plant-based extracts and oils to ensure you never have another bad hair day
BIOTIN
Helps increase elasticity and maintain strong strands
ARGAN OIL
Moisturizes hair and helps prevent breakage
COCONUT OIL
Nourishes hair with antioxidants and fatty acids
NETTLE OIL
Nourishes, balances and hydrates scalp
PROTEOLYTIC ENZYMES
Found in our aloe vera and helps repair cells on the scalp
NIACINAMIDE
Helps circulate key nutrients to hair and scalp
SAW PALMETTO OIL
Rich in antioxidants and strengthens against breakage
CAFFEINE
Increases circulation to the scalp
Safe · Simple · Effective
Routine Shampoo and Conditioner use a proprietary blend of plant-based extracts and oils to ensure you never have another bad hair day
BIOTIN
Helps increase elasticity and maintain strong strands
CAFFEINE
Stimulates hair follicles and boosts circulation
SAW PALMETTO
Natural DHT blocker that nourishes hair
PEA PEPTIDES
Protect cuticle against cracking and damage
APPLE FRUIT EXTRACT
Strengthens against breakage
NETTLE OIL
Nourishes, balances and hydrates scalp
BLACK SEED OIL
Moisturizes hair and keeps scalp healthy
COCONUT OIL
Nourishes hair with antioxidants and fatty acids
NIACINAMIDE
Helps circulate key nutrients to hair and scalp
AND MORE
DHT BLOCKING INGREDIENTS
Routine Shampoo & Conditioner are packed full of DHT blocking ingredients specifically formulated for thinning hair, like Saw Palmetto and Biotin.
GUARANTEED TO WORK
We’re so confident Routine works that we’ll give you a full refund – no questions asked – if you’re unhappy with your first package.
COLOR TREATED HAIR
Our pH-balanced formula is perfect for all hair types, including color treated hair.
PLANT BASED
Our vegan formula is free of parabens, synthetic stabilizers, or color additives.
FREE SHIPPING
Get free shipping on every order. If you don’t love your first package, we’ll give you a full refund – no questions asked.
FREE OF HARMFUL CHEMICALS
Routine Shampoo & Conditioner are free of sulfates, parabens, propylene glycol, triclosan, and other gross ingredients. Simply put, we only make products we’d use on ourselves!
PEOPLE LOVE US
Check out some of the reviews below from real people just like you!
★★★★★
“Finally, a Shampoo and Conditioner set that I can use that works with my color treated hair and does not leave my scalp itching for days! Routine came highly recommended by someone I trust, and after just three uses, I saw an improvement in appearance and bounciness!”
– Julia R.
★★★★★
“This smells great and I’ve noticed quite a difference in my hair since I’ve been using this shampoo. I was skeptical buying this because I’ve bought so many different types of shampoo to strengthen hair and they never work! Routine Hair tames the frizziness and gives me a lot of volume. I recommend trying it and see if it works for use as well!”
– Patricia K.
★★★★★
“About 2 years ago, my hair started shedding a lot and I became concerned. Like really really concerned. I was using Sephora shampoos but it just got worse. Not only did my hair stop falling when I switched to Routine, but the conditioner made it soft and shiny. It is a bit pricey but your investment is worth it.”
– Emily S.
| Weight | .25 lbs |
|---|---|
| Shipping | Free shipping to all 50 states and Canada. |
| Ingredients: | Shampoo: Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Glycerin, Organic Aloe Barbadensis (Aloe Vera) Leaf Juice, Pisum Sativum (Pea) Peptide, Polysorbate 80, Polyacrylate-33, Sodium CocoylIsethionate, Sodium Phytate, Guar Hydroxypropyltrimonium Chloride, Phenoxyethanol, Ethylhexylglycerin, Potassium Sorbate, Niacinamide, Panthenol, Caffeine, Biotin, Pyrus Malus (Apple) Fruit Extract, Serenoa Serrulata (Saw Palmetto) Fruit Extract, Leuconostoc/Radish Root Ferment Filtrate, Organic Cocos Nucifera (Coconut) Oil, Argania Spinosa Kernel Oil, Nigella Sativa Seed Oil, Tocopherol (mixed), Melaleuca Alternifolia (Tea Tree) Leaf Oil, Organic Helianthus Annuus (Sunflower) Seed Oil, Organic Urtica Dioica (Nettle) Extract, Tromethamine Conditioner: Water, Organic Aloe Barbadensis (Aloe Vera) Leaf Juice, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Pisum Sativum (Pea) Peptide, Cetyl Hydroxyethylcellulose, Sodium Phytate, Organic Cocos Nucifera (Coconut) Oil, Organic Simmondsia Chinensis (Jojoba) Seed Oil, Argania Spinosa Kernel Oil, Nigella Sativa Seed Oil, Tocopherol (mixed), Stearalkonium Chloride, Potassium Sorbate, Phenoxyethanol, Ethylhexylglycerin, Niacinamide, Caffeine, Panthenol, Chondrus Crispus Extract, Biotin, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Pyrus Malus (Apple) Fruit Extract, Organic Helianthus Annuus (Sunflower) Seed Oil, Organic Urtica Dioica (Nettle) Extract, Serenoa Serrulata (Saw Palmetto) Fruit Extract, Leuconostoc/Radish Root Ferment Filtrate, Citric Acid |
| Size | Shampoo: 14oz; Conditioner: 14oz |
A LOT of hair growthI bought this with great skepticism like most of you. I was losing hair like CRAZY! I think it's a menopause thing or something but anyway it has stopped falling out. I hardly if ever have to clean my drain from the fuzzy monster. And I noticed this morning (I'm 3 months in now) that I have about 3 inches of baby hair growth coming in all over my head. A LOT of hair growth. I would HIGHLY recommend to anyone. I do let it sit in while I shave and shampoo every 2-3 days. The conditioner is powerful and you don't need much.
It's a WINNER!!! ♥ ♥ ♥ ♥All I can say is WOW!!! I have only used this wonderful shampoo for about a week. My hair on the top is very thin and you can see the scalp. This is scary for a woman! BUT.....from using this Routine shampoo every night for the past week, I can see black hairs growing in AND I can feel the stubbles where there wasn't any hair! This is AMAZING!!! I finally have hope and confidence that my hair is going to be beautiful again! AND this shampoo makes your hair so healthy, it's like someone polished every single strand of my hair. I am soooo extremely happy with this product! I am so glad I ordered this and let me tell ya....you have a consumer for life. Thank you so much! I am loving this shampoo! Please don't change a thing and please don't ever stop producing this fabulous product! It's a WINNER!!! ♥ ♥ ♥ ♥
AMAZING RESULTS: QUICKLYI was losing enough hair it effected my self esteem. Sorry, vain about my hair even at 74. So long story short, withing 3 weeks of using shampoo, conditioner and oil, my hair is not falling out. My shower and hairbrush are clean. This is pretty amazing and I've told all my friends. I liked the way the shampoo and conditioner left my hair and I am used to using expensive hair products. Again, 3 weeks and obvious results in less hair loss. Thank you for a product that does what it claims! Jill b
So far…SO GOOD!I received Routine about a month ago and I couldn’t wait to try it. I started to have symptoms of hair fall with a hysterectomy and hormone therapy. I desperately wanted to get my hair back to that thick pony tail I remember. So, after one month’s worth of use every other day, I’ve seen:
-New hair growth on the nape of my neck and upper forehead hairline.
-Increased manageability.
-Shine and luster.
-Softness with out being weighted down.
I use the shampoo and conditioner. They smell super good too! I will definitely stay on my Routine😊
Review After 5 Weeks of UseThere are people here who used Routine once and then decided it didn't work for them...That is just crazy, as no problem this serious is fixed in one day. I got Routine just over a month ago, because like you, I read the reviews and thought it could work on my hair to make it thicker and less brittle.
Here's how it went:
Day 1 - Eh. I tried this after working out and didn't love what it smelled like in my hand. Not that it smelled bad - it just didn't have much of a scent. I applied it to my hair and didn't see much of a difference.
Day 2 - 10. I used it three times during this period, and it left my hair looking nice and not greasy.
4 weeks later...
I LOVE THIS STUFF!!!!
My hair has volume - yeah - like a lot of volume. I use the shampoo and conditioner every 3-4 days and usually just let it sit while I shave my legs. Then I wash out. Before, I couldn't go more than 2 days before having to shampoo again. Now, I can go 4 days without issue. My hair looks great and bouncy instead of flat.
This didn't happen overnight. It took a few weeks of use in order to get the value from the product. To the people trying it for 20 seconds and giving up - you're not going to be happy with anything you use!
It is a fantastic product, and you should try it and give it a real chance.
My hair isn't perfect but it is starting to fill in, which feels amazing!
SAVED ME FROM COVID HAIR LOSSMy hair and I have always had a hate-hate relationship. It was always thin and tangly, and I didn't know what to do. Then, I got COVID and my hair started shedding. Like a lot of shedding. Have you guys had that? Just comes out in the shower and you don't even want to brush your hair because you know you'll lose so much.
I saw ads on Facebook for this shampoo all the time and thought it had to be such a scam and that it was just a way to get money out of people. After a bunch of "maybe I'll just try it and get scammed", I finally decided to purchase it. It had a 30 day return policy so I figured whatever, right?
After the first use I fell in love because of how soft my hair was! My horribly thin, lifeless, practically balding hair was puffy and bouncy. I had volume! Finally! It looked like I had a normal head of hair. After a few weeks of use, even the shedding stopped. I’m not usually a returning customer for this kind of stuff, but this one is a must!!! I don’t think I can live without it and I need a lifetime supply of Routine at my house. 100% entirely worth it.
shame on meTo be honest I ordered Routine with alot of scepticism. Well shame on me because this stuff is amazing. My hair has been falling out for a couple of years now and after a month of Routine I am hardly shedding at all. My hair feels cleaner and softer all together more healthy. I won't be buying anything else.
sooooo much new growthI have always had extra fine, thin hair... Like, you don't understand, it's horrible. My Stepmom did some looking around for something that would help me and came across these products. Y'all! I have sooooo much new growth, my hair is thicker and you can barely see my scalp anymore! My hairdresser noticed a huge difference in the month that I have been using this. I highly recommend these products to anyone with the same problem as me.
Love this shampooThis shampoo is wonderful. My hair is so easy to manage and looks thicker. So happy I tried this product.
Best shampoo Ive ever usedMy hair is fine and with age it is thing. Since using Routine, my hair has a lot more body, and definately thicker. I leave it in my hair and rinse the shampoo at the end of my shower.
Routine ReviewMy hair has become baby fine & is continously getting thinner with age (73). I'm constantly finding hair strands on my shoulders & shirt throughout the day. I have been using Aussie (volume) shampoo & conditioner which helped only with styling.
I saw a positive review about Routine & decided to try but had my doubts on how effective it could be. I am totally surprised with the results after using for only a few weeks. I'm not losing hair throughout the day & my hair has more volume, body & styles much easier. I'm very happy with the results the shampoo & conditioner has provided & highly recommend to any doubters. It's the only product I will be using on my hair from now on.
Love shampoo & conditionerMy fine thin hair loves the healthy shiny appearance.
Quality ProductI have natural wavy/curly hair. Shampoo and conditioner is an issue for me. After my hair product company closed after many years, I went in a search for new products. Money was no object. I tried some well recommended 3 step curly hair products, expensive “fancy” products, and even went back to some salon recommendations as well. Nothing treated my waves well or gave me the volume I needed while conditioning without weight down my curls. Routine shampoo and conditioner is the only system that has filled my requirements. It smells nice as well, like woody naturalness, not perfume, or baby powder. My only issue I have with the product is that the bottles look so similar and I always have to double check if I’m using the shampoo vs. conditioner, but if that packaging issue is helping to keep a small company’s costs down, I’ll deal with it. I’ll keep using this product as long as it’s available. I will also recommend it to others.
Couldn't believe that it REALLY DOES WORK!First, I'm not one to place reviews for products, but this shampoo and conditioner does exactly what it says that it will do. I purchased the unscented maybe a month ago. When I received it I thought the bottles were maybe a tad small, but when I found out that it takes less than a dime size for shampoo and even less for the conditioner, it's well worth the price! I use it every other day. I seriously noticed results the first week with less hair in my hairbrush. Prior, I had been cleaning my brush daily... But beyond that, I noticed that there was a new vibrancy of color and shine in my hair each time after using it! I thought I needed to color my hair and I used the shampoo & conditioner and after drying and styling it, I couldn't believe the color & shine! I've even started getting compliments on my hair! Wait. What?? I'm serious. Try this. It is truly amazing.
Best conditioner everI have been using your products for about 2 weeks now. My hair has never been so shiny and manageable. Thank you for your product. I have finally found the one that I need.
I was using Tresmme shampoo and conditioner and I noticed a lot of hair loss. But since I started using Routine
I have noticed a big difference. My hair feels healthier and a lot fuller. I love it.
Thank you
Elsa
Shampoo and conditionerI started losing hair last fall after Covid. I am thrilled with the results so far in one month!
RoutineI've been using this product a little over a month and I really see a difference already. Even my husband has commented that we don't see hair in the sinks or tub anymore! I've had numerous compliments on my hair and questions on what I'm doing! Only a month, what will further do? I'm positive it will continue to help my thinning hair. Love this product!
No more hair lossI felt my hair was getting thin and following out as I would find hair on sweaters. I have used Routine for 4 weeks and I no longer have as much hair on my sweaters as before
and my hair doesnt look dry. My hair is shinny.
HairLove the shampoo & conditioner. My hair is fine and not a lot of body. This shampoo gave it some body and easy to manage. I asked my hairdresser if she noticed any change in my hair. She said yes, I showed her what I’m using and she said keep using it. I see her every six weeks, she knows my hair.
Almost time to reorder.
So far I see improvement in my hair, seems fuller/thicker. I've been using it about one month. I was using Aussie before. So far so good. Thanks
Rich, thick, moisturizing. Time will tell if it encourages hair growth.
Only 3 weeks but I’m feeling positive…I’ve only been using this shampoo for about 3 weeks but I’m happy with the results so far. When I went for my last cut my the length of my hair seems to have grown quite a bit. That was a week and half ago. I’m hopeful with more time I’ll see improvement where my hair is thinning. I really like the oil treatment for the scalp that came with the shampoo. (At least I think they came together). I don’t recall buying two different items but I might have. The oil is a big plus. My hair is so fine I don’t use any conditioner on my hair. I normally use L’Oréal Professionnel, Pro Longer. I by it from my hairstylist. It’s not sold in stores. I’ve been happy with the shampoo but my hair thinning is getting worse. I’ve tried many other products that are supposed to help with thinning hair but none of them made enough difference that I would recommend them. This one seems to be helping. It’s still early in the process but this shampoo give me hope.
Great shampoo-conditionerI have really thin hair, and googled great shampoos for thin hair. After reading each shampoo's qualities, I settled on Routine because it seemed to address my personal hair issues the best. My hair is, to me at least, noticeably thicker. I still only wash every three days, but will definitely keep using Routine. Previous to this I used Suave with keratine and this is definitely better.
Amazing products!I have been using this shampoo and conditioner for one week. I could see the results after the first use. My hair is very fine and this shampoo has made a huge difference. I was also getting over the dreaded COVID and noticed some hair loss which is now less. I will keep using this product. I would recommend to anyone. I will not be without this product.