Hair Serum
Our advanced hair serum is formulated to revitalize roots, strengthen strands, and balance your scalp biome.
$30.00 / month
Safe · Simple · Effective
Our advanced hair serum is formulated to revitalize roots, strengten strands, and balance your scalp biome.
JOJOBA OIL
Eliminates free radicals and moisturizes hair
AVOCADO OIL
Detangles hair and helps prevent against environmental damage
ARGAN OIL
Moisturizes hair and helps prevent breakage
TEA TREE OIL
Soothes scalp and reduces inflammation

ROSEHIP OIL
Contains anti-aging properties and keeps hair moisturized
CEDARWOOD OIL
Balances scalp biome and helps regulate oil production
THYME OIL
Rich in bioflavonoids and antioxidants
LEMONGRASS OIL
Helps reduce inflammation and strengthens follicles
Safe · Simple · Effective
Our advanced hair serum is formulated to revitalize roots, strengten strands, and balance your scalp biome.
JOJOBA OIL
Eliminates free radicals and moisturizes hair
AVOCADO OIL
Detangles hair and helps prevent environmental damage
ARGAN OIL
Moisturizes hair and helps prevent breakage
TEA TREE OIL
Soothes scalp and reduces inflammation
AND MORE

QUALITY INGREDIENTS
Routine Hair Serum is made with the highest quality ingredients, such as avocado oil, argan oil, and jojoba oil.
FREE SHIPPING
Get free shipping on every order. If you don’t love your first package, we’ll give you a full refund – no questions asked.
COMPLETE ROUTINE
Routine Hair Serum is meant to be used on a weekly basis alongside Routine Shampoo and Conditioner.
PLANT BASED
Our formula is composed of ingredients derived from the earth, and is free of parabens, artificial fragrance, synthetic stabilizers, and color additives.
PEOPLE LOVE US
Check out some of the reviews below from real people just like you!
★★★★★
“I tried this product about 4 months ago and fell in love with it. To this day, I still give it 5 stars because I keep coming back to it even after trying other products. However, I still have not been able to find a product that contains even a portion of the same stellar ingredients that make this product worthy of the price tag. Routine Hair Serum is the only product that does several things at the same time, at least for me. This is the only product that consistently gives my hair the thickness and moisture it needs.”
– Maria J.
★★★★★
“I was quite skeptical about purchasing this product, because I don’t really like buying things online and I’ve been burned by so many skin care products. Let me note, this product doesn’t disappoint. Routine Hair Serum just works. My hair looks shiner and healthier than it ever has!”
– Lucile D.
★★★★★
“I’ve been using this product for a few months and have noticed that my hair seems to be more hydrated and fuller. I’m only 35 but studying and work stress really took a toll on my scalp and hair. This finally helps!”
– Jackie R.
Weight | .25 lbs |
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Shipping | Free shipping to all 50 states. |
Ingredients: | Simmondsia chinensis (Jojoba) Seed Oil, Caprylic/Capric Triglycerides (MCT), Persea americana (Avocado) Seed Oil, Rosa canina (Rosehip) Seed Oil, Argania spinosa (Argan) Kernel Oil, Ricinus communis (Castor) Seed Oil, Vitamin E, Rosmarinus officinalis (Rosemary) Leaf Oil, Lavandula angustifolia (Lavender) Flower Oil, Cedrus atlantica (Atlas Cedar) Wood Oil, Thymus vulgare (Thyme) Leaf Oil, Mentha piperita (Peppermint) Leaf Oil, Pelargonium graveolens (Geranium) Flower Oil, Melaleuca alternifolia (Tea Tree) Leaf Oil, Cymbopogon flexuosus (Lemongrass) Leaf Oil |
Size | 1 oz |
Choose a Kit | Hair Serum |
Beautiful hairLove no more soreness no more dry hair and no more breakage .hair is getting hair is getting healthier thanks
less loss, thicker hairI saw posts on Routine Wellness on insta and in several sites for hair loss in women when researching even clinical research programs. Was using nioxin products prior to this without much success. Do not regret getting this program. Was seeing massive all over hair thinning and loss in shower every day after emotional trauma on top of entering that 40-50 group. Within 2 uses of using the serum and the rosehip shampoo/conditioner - hardly any hair strands in the shower and my remaining hair felt thicker and healthier. Have been using now for over a month and even my hairdresser commented on my hair feeling like silk and thicker/healthier. Friends commenting that I smell fantastic -like I just came from the beach. Love it! Can't recommend high enough.
Routine serumThe Routine Set does exactly what is suppose to do.
The shampoo, conditioner and serum makes hair feel healthy. Does NOT fade haircolor too.
Employee Benefits ManagerI love the shampoo and conditioner. I have not tried the serum yet.
I have told all my friends about the products.
I know three of them have ordered because of my rave reviews.
Thank you
Loving the hair serum!I’m loving the hair serum shampoo and conditioner! My hair looks and feels so healthy and full of volume! I shave short hair so Im still on my first bottle but have new growth!
RoutineI am so glad that I found Routine Hair Shampoo, Conditioner, and Tea tree oil. I was looking online for the highest ranking products because my hair has gotten so thin. Routine was ranked #1, so I ordered it. Am I glad I did! I have been using it about two months and my hair feels thicker and healthier. I can still see my scalp in a few small areas but it’s a big improvement and in 2 more months, these too may be gone!! I was skeptical since I am 72 years old, but it’s great! I will continue to use and to recommend to others for sure!!
This is amazing!I would definitely recommend the shampoo, conditioner and the serum! My hair was falling out due to being extremely low on blood (3.1 hemoglobin ) and 3 surgeries. My hair was falling out in handfuls. After using this product for several weeks ( shampooing/ conditioning 3 times a week and using serum twice a week) I have seen a huge difference! My hair isn’t falling out anymore! I also noticed new growth in my hairline. I will continue to use these products.
soft as silkI've been using your products for a little over a month and while I haven't seen much change in hair fullness or thickness the products have made my hair feel amazing. It's the softest my hair has ever felt without feel flat and lifeless.
SerumI am noticing a difference already. I will be continuing. I love the product!
Less shedding bc of routine!I’m not usually impressed that much with hair products. Routine is a very good product. My hair was falling out and lifeless. This shampoo and serum helped curb my hair loss and make my hair much more manageable. I really like this hair product.
Best shampooI have bought numerous shampoos for thin hair and each one has been disappointing so it was so satisfying to find one that actual did what it said it would. My hair looks fuller and healthier than it has in years! Definitely 5 stars from me
Post Covid HairI was beside myself because I had to cut off all of my hair because it was coming out in gobs and after I had Covid. I had big bald spots on the back of my head. I saw Routine online and the excellent reviews it got so I decided to try it. I’m sure glad I did. I am amazed at the difference Routine made in my hair. I stopped losing my hair and it is now back to being thick and growing like crazy. I am no longer heartbroken and embarrassed about my hair. Thank you Routine!
Routine Shampoo, Conditioner & Hair SerumI have and LOVE these three products. The hair serum makes my scalp feel like it is coming back to life. The shampoo and conditioner are equally as awesome. I have followed your recommendation of rinsing my hair in cold water (after using the conditioner) and it truly does make my hair look and feel more alive. I'm hoping that in six months I will see some hair growth, as I have lost a lot of hair. But, even if I don't see hair growth, I like these products more than any I have ever used.
Four stars for nowI've only been using Routine for a little over a month. I noticed my hair thinning as I got a little older. and needed something to help. I had been using Nioxin for years and it helped but didn't do enough for my hair. I gave this 4 stars FOR NOW. I will continue to use Routine because it makes my hair look so thick and shiny, I've had friends ask me what I've done to make it so pretty. I'm sure 5 stars will be happening soon!
Love Routine Shampoo, Conditioner and Serum .From the day my purchases arrived I have used nothing else on my hair. At about a month now, I am seeing a noticeable decrease in hair loss, and my hair has never been softer, and more manageable . I truly love these products ❣️
It would take something drastic to make me stop being a Routine customer. Like a financial crash! I love the results I am seeing
Thank you Routine .
real Hair growthHave definitely noticed a difference since I started , new users give it a couple of weeks before getting discouraged!!!!
My new shampoo!I’m enjoying the Routine shampoo. I only wash my hair 2x a week and it looks great in between washes. My hair tends to be dry and your product cleans without over drying it out. Noticeably less hair falling out when I shampoo.
Fullness and BodyI did not use Routine when I first received my order - after using it my fine, thin hair has so much more fullness and body! I am a fan! Dianne
Love these products!!So I was very skeptical about using yet ANOTHER “ best shampoo for thinning hair “ product but since I’ve been using this trio I actually am beyond impressed! I was losing hair by the handfuls after I got covid, i couldn’t understand what the heck was going on and why it was jus all falling out, I’m not someone who’s always had thick hair by any means but it fine and I had a whole head of it, but not after covid. It literally was shocking how much had been falling out. Since using this trio I’ve gotten a ton of new growth, I have tons of baby hairs all over my head and it’s thicker and fuller not jus looking but actually has body to it! It’s super clean and shiny and it jus feels so much better and I’ve lost barely any since I’ve started using these products as well! Which makes me super happy!! I am a customer for life! My husband is balding and I’m so curious if this will work on his spot on the top of his head! Anyone else attempted this by chance??
Routine Shampoo, conditioner and serum.My hair seems thicker and healthier. I will continue to use these products.
SerumLove this product! Does wonders for my dry hair and scalp
Shampoo is heavenCleans hair well, still losing hair but less than before. Makes it soft!
So far, so good!I had a friend yesterday who asked me if I have been coloring my hair recently. She was the first that made me realize that something was changing with my thin hair. I was thinking that it was my imagination… I am still totally not convinced Routine is a miracle shampoo, but I will continue using it in hopes that I have found the greatest! At this is time, I am happy with Routine
A differenceI noticed a difference the first week I started using this product. Not too crazy about the smell. I haven't noticed too much since then but my hair still looks thicker.
A Balancing EffectI have been using the serum and shampoo for a few months now and one of the things I have noticed is my oily scalp is more balanced. I used to have to wash my hair every day due to a ver production of oil. Now it’s don’t have to wash every day. I can go two to three days between shampoos now. I love the new soft texture of my hair and the new found fullness. My hair is fine and thin so this is a much appreciated effect of f the Routine hair care process. I get so many unsolicited comments on how great my hair looks. That feels good!!!!